The Certified BADA$$ Online Marketing Podcast
Helping online entrepreneurs build the badass businesses of their dreams.
I recently realized that I’ve been making a big mistake, and I want to share what I’ve discovered and apologize. Doing what we’re used to doing is hard to give up because we often don’t recognize we’re stuck in the status quo.
If you’re struggling in your business, it’s probably not what you think. I was inspired to do this episode because of a post in a FB group where someone was talking about needing to change her lead magnet because it wasn’t getting attention.
It’s time to break out of the marketing echo chamber! Today I’m sharing more about why online marketers are stuck in the 1950s. We’ll also discuss how you should be marketing today and how that is different than what the gurus are teaching.
Today I’m talking with Anna Nelson, a Gallup Certified Strengths Coach. She shares why you should build a business based on what you’re good at doing and how the Clifton Strengths Assessment can help you discover and make the most of your strengths.
Today I’m talking with Lisa Robbin Young about creative strengths. Lisa defines what a creative entrepreneur is and helps us understand that there are many ways to be creative. She explains how she developed the creative freedom entrepreneur spectrum types–chaotic, linear, and fusion.
We’re starting a mini-series on knowing and understanding our strengths and weaknesses as we build our businesses. Today I’m asking whether you know your core competencies. We’ll cover what this means and how it fits into your life and business.
Today I’m pushing back again some conventional wisdom we often hear in the online marketing space. There’s a myth that you should sell people what they want but give them what they need. But the problem is this approach has some serious limitations.
If you’re an online entrepreneur, you need to understand the why of marketing. We’re going to break this down so you can see that simply asking “what” and “how” questions won’t work. You need to know why you’re doing what you’re doing in your marketing.
I’m excited about today’s episode, but I should warn you that I’m gonna get myself in a little trouble. There are some problems in the online marketing space, and I’m going to call them out. Our current model is broken, and we need change now.
Today’s episode should be interesting because I’m sharing the good, the bad, and the ugly about my weird August. I wanted to share my experiences with you and let you know what I’ve learned from them.
Today we’re gonna talk about some “bad news,” for online entrepreneurs and break down why it’s not such bad news after all. The bad news is that there’s no instruction manual for online business.
Today we’re going to be talking about why most webinars suck. I realize this topic is controversial and hits close to home, but it’s important. I’m sharing the 3 mistakes that entrepreneurs make with their webinars and the 3 core things your webinar should do.